High 5 Exchange breaks ground on Allen entertainment venue for 2027 opening

High 5 Exchange and QubicaAMF have started construction on a new family entertainment destination at The Farm in Allen, Texas. The project will mix bowling, immersive attractions, outdoor mini golf, dining and event space, giving North Texas another large-scale leisure option in 2027.

Why it matters: - The Allen project adds a new entertainment anchor to The Farm, a fast-growing mixed-use development in North Texas. - The venue is designed to serve families, coworkers, birthday groups and private events in one place. - The opening could broaden High 5 Exchange’s footprint beyond its current Lakeway and Austin locations.

What happened: - High 5 Exchange and QubicaAMF announced a groundbreaking for High 5 Allen at 2361 Quail Covey Road in The Farm in Allen. - The venue is planned to open in 2027. - The project is part of a 135-acre mixed-use development at the southeast corner of the Sam Rayburn Tollway and Alma Drive. - Allen-based JaRyCo Development and the Johnson family are developing The Farm. - SLX Capital is serving as High 5 Exchange’s real estate investment and development partner for the Allen project.

The details: - High 5 Allen will include 24 bowling lanes supplied by QubicaAMF. - Sixteen lanes will be traditional tenpin lanes with EDGE String pinspotters, HyperBowling and Neoverse. - Eight lanes will be Fly'n Ducks duckpin lanes. - The venue will also include laser tag, a virtual reality arena, an arcade gaming floor, escape rooms and the Creative Works Limitless immersive experience. - Outdoor miniature golf is part of the plan. - High 5 Allen will have dedicated event spaces plus food and beverage service for birthday celebrations, corporate gatherings and private events. - High 5 Exchange was founded by Scott and Jenny Emley and currently operates in Lakeway and Austin. - The company combines entertainment, food and event services and supports youth organizations, nonprofits and community initiatives. - High 5 Exchange’s CEO Scott Emley said the project was designed with Allen and surrounding communities in mind and aims to create a place for family time, after-work gatherings and celebrations. - QubicaAMF Director of New Business Development in the U.S. Jody Pastula said the tenpin and duckpin mix is intended to create more ways for guests to participate and return. - QubicaAMF says it is the largest bowling equipment provider in the world, with more than 700 employees and an installed base of more than 10,000 centers in 90 countries. - QubicaAMF says it has U.S. headquarters in Richmond, Virginia, and European headquarters in Bologna, Italy.

Between the lines: - The project blends classic bowling with newer, more social attractions, a sign that family entertainment centers are competing on variety rather than a single anchor activity. - The location inside a mixed-use development suggests the venue is meant to capture both planned visits and traffic from nearby homes, offices, retail and dining. - The emphasis on events and repeat visits points to a business model that depends on multiple revenue streams, not just walk-in play.

What's next: - Construction will continue ahead of the 2027 opening. - High 5 Allen will likely become one of the larger entertainment offerings tied to The Farm in Allen once it opens. - High 5 Exchange directs readers to more information. - QubicaAMF directs readers to more information.